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Effective Email Marketing for Lawyers

By Blue Interactive Agency On May 16, 2012 · Leave a Comment

Email marketing is a highly effective and inexpensive method of online marketing to provide direct and personal messages to customers. Emails can be automated, and are easy to measure for analytics insights. The power of email is that subscribers are a super-responsive and highly targeted group of people who have “opted in” to receive your

Effective Email Marketing for Lawyers is a post from: Blue Interactive Agency

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How Lawyers Can Benefit from SEO

By Blue Interactive Agency On May 14, 2012 · Leave a Comment

Search engine optimization is the process of improving the volume and quality of traffic to a website organically when searchers type in targeted keywords on search engines like Google, Yahoo or Bing. The ultimate goal is to get a website to rank on the first page of search engine results – where customers are most

How Lawyers Can Benefit from SEO is a post from: Blue Interactive Agency

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Why Law Websites Should Feature a Blog

By Blue Interactive Agency On May 11, 2012 · Leave a Comment

The constant updating of websites is a key strategy for improved search engine rankings, and blogs are an effective way to provide that fresh content. And when it comes to online marketing for lawyers, law websites have a lot to gain by featuring a blog. Blogs are a great outlet for law industry professionals to

Why Law Websites Should Feature a Blog is a post from: Blue Interactive Agency

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The Power of Social Media for Lawyers

By Blue Interactive Agency On May 9, 2012 · Leave a Comment

While law firms have traditionally shied away from new media technologies, social media has become a powerful marketing tool for attorneys to network with other industry professionals and to gain new clients. Social media platforms like Twitter and Facebook allow lawyers to widen their professional networks and to share relevant information. Particularly with Twitter, attorneys

The Power of Social Media for Lawyers is a post from: Blue Interactive Agency

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Google’s One-Stop Shop for Nonprofits: What is Local Marketing?

By Blue Interactive Agency On May 7, 2012 · Leave a Comment

Local marketing uses methods of promotion to bring customers to your brick and mortar location. In the case of nonprofits, successful local marketing can bring in supporters and volunteers for your organization. Google Places is a free method for businesses and nonprofits to connect with local customers, donors and volunteers. 97% of consumers search for

Google’s One-Stop Shop for Nonprofits: What is Local Marketing? is a post from: Blue Interactive Agency

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Google’s One-Stop Shop for Nonprofits: What is the YouTube Nonprofit Program?

By Blue Interactive Agency On May 4, 2012 · Leave a Comment

The YouTube Nonprofit Program allows organizations to apply for designated nonprofit channels to help deliver the message to the world’s largest online video community. Share your organization’s story through videos on YouTube to connect with supporters, volunteers and donors. With over 800 million people on YouTube, it is a powerful place to communicate with your

Google’s One-Stop Shop for Nonprofits: What is the YouTube Nonprofit Program? is a post from: Blue Interactive Agency

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Google’s One-Stop Shop for Nonprofits: What is Google+ ?

By Blue Interactive Agency On May 2, 2012 · Leave a Comment

One of the ways nonprofit organizations can promote their cause through interactive media is by joining the Google+ community. Here you can talk to other nonprofits, share best practices for social media marketing and find new donors and volunteers. Follow these steps to create a thriving Google+ Page for your nonprofit organization. First you will

Google’s One-Stop Shop for Nonprofits: What is Google+ ? is a post from: Blue Interactive Agency

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